References

Festinger L, Carlsmith JM ‘Cognitive consequences of forced compliance’. J Abnorm Social Psychol. 1959; 58:203-211
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Egan LC, Santos LR, Bloom P The origins of cognitive dissonance – evidence from children and monkeys. Psychol Sci. 2007; 18:978-983
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Dear editor

From Volume 43, Issue 10, December 2016 | Pages 984-985

Authors

Crawford Bain

BDS, DDS, MSc, MBA

Glasgow Dental School

Articles by Crawford Bain

Article

I was at first hesitant to respond to Mr Costa since it seems clear from his letter that he has a gun, however, hopefully he is no more accurate with this than in his interpretation of the abundant research into Cognitive Dissonance.1,2,3 As noted in my original letter, messengers of dissonant facts (‘flossing doesn’t work'), have historically been denounced, dismissed and even martyred for challenging dogma with evidence. Please don't shoot the messenger!

More scary than his gun is his clairvoyance; my hair is white; spectacles varifocal; cricket and rugby ensured more than a couple of metal/ceramic restorations. I am also unarmed and certainly in the last third of life if his aim is true! Perhaps NICE could investigate the use of tea leaves in treatment planning?

Seriously, I too am baffled by some of the workings of NICE. In their most recent reports on management of Type 14 and Type 25 diabetes, running to over 200 pages, they make no mention on the significant improvements in blood sugar levels provided by proper periodontal care, with a potential enormous long-term health and financial benefit. Indeed, the panel of over 30 experts included Physicians; Endocrinologists; Nurses; Opthalmologists; Dieticians; Podiatrists; Lay People…. but NO DENTISTS. Fortunately? my fellow Scots do not have NICE just NICOLA.

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